Media training from a company that understands the research landscape and coaches journalists and broadcasters.
I offer a toolkit of essential techniques to anticipate questions, maintain control of interviews, sharpen up your content and ensure key messages are delivered while giving journalists what they want. We’ll do multiple interviews adding different techniques each time.
Issue based training
The training is fun and informal but tightly structured around proven training and development principles. We start with some with some analysis of your own area. What will journalsits find most attractive and how can you communicate that most simply with powerful illustrations? What are the key messages you want to get across? We’ll then work on these themes in practical exercises that are as realistic as you’ll find.
We’ll look at recent television performances from professionals in your field learning the best techniques and avoiding pitfalls. Sessions are flexible from one-to-one or groups, to a comprehensive day of discussion and exercises – recording and reviewing interviews based on different scenarios tailored to your area.
Film and video – camera skills and editing
- Themes include:
- What do the media want from a story?
- The different needs of print, radio and TV
- Preparation and anticipating questions
- Expressing yourself simply and clearly with powerful examples
- Developing an engaging style – techniques broadcasters use
- Developing key messages and summarising
- Control techniques and bridging
- Interview formats
- Radio interview skills, TV interview skills, pieces to camera
- Press conferences
- Media law
- Public interest vs. protecting individuals
- Golden rules and pitfalls
- Podcasting, audio slideshows – interviewing and editing
- Film and video camera skills and editing